Craig Sinard, CMO TO GO
Sinard Blog

Facebook and Loneliness. A Review of a 2012 Atlantic Article.
Note: This blog reviews a 2012 The Atlantic article. As of late 2019, they have published over 100 in-depth articles about Facebook. To those who live completely online, perhaps this blog might be your introduction to the deeper analysis available through mediated...

God Bless You Mister Spock
God Bless you Mister Spock. And God Bless all of you who paid tribute. Because you aren’t simply paying tribute to a SciFi character. You’re extending the hopes and dreams of a generation that were very young when Sputnik panicked the entire United States into paying...

GoTo Meeting Video Warning
A client of ours held a webinar using GoTo Meeting, and was unaware that there is a checkbox in the GoTo preferences that, by default, makes the resulting videos incompatible with world standards. Our client’s GoTo Meeting video could be played on her laptop, but...

Doing Mobile Media Right
When the American Press Institute posted a summary of their most recent Thought Leader Summit regarding mobile media and news, it was as though they were posting a guide to best practices for any business. After all, the business of journalism is a retail business,...

Hacking: A Sinard Security Alert
The sinard.com webmaster suggests you read the following about "the latest major hacking attack and what you can do about it: http://money.cnn.com/2014/08/06/technology/security/russian-password-safety/index.html. She adds, "Although experts believe the main target...

More Dimes Part 5 of 5: Monetizing Journalism in the Early 21st Century
There is no lostness like that which comes to a man when a perfect and certain pattern has dissolved about him. – John Steinbeck MORE DIMES, Part 5 of 5 IV. Economic Models In an infamous confrontation, Sam Zell, then the [then] new owner of the Chicago Tribune,...