Target Safety CD

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Project
Train all hourly employees in Safety Basics. Make it “Fast, Fun and Friendly” and deliver it in a measurable format.
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Strategy
Use a CD to deliver rich media content at each store, while measuring responses and sending results to HQ and Store Manager. Designed and illustrated by award-winning associate Michael Johnston.
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Results
So successful, Target used it as a model for their own work as they launched their internal multimedia department. To get the full effect, call us for a demonstration. It may spark an interactive training idea that you had never thought of before.