Sinard Next Tech Case Studies Portfolio Visiondome/VRMAX About Us

Stratasys/Dimension DVD, CD and Web videos

images from Dimension dvd

  • Project

    Introduce new products and a new technology to a highly competitive Rapid Prototyping marketplace.

     

     

     

  • Strategy

    Focus on features and user ROI via interactive media—first via CD, then DVD, then Flash “ads” at their website.

     

     

  • Results

    The CD won an Axiom Award for interactive excellence. And our DVD led the Director of Marketing to say, “Our CD was great, but this is even better.” We added video to the Website in 2007.
    The CD became part of our culture ... [dealers] still ask for it, even though we're no longer promoting it.